STYLE REBORN.
Optima's new sportier styling for 2019 is punctuated at every corner with striking, front and rear fascia, complementing Kia's signature tiger nose grille. The iconic Optima has undeniable style that commands attention on the road.

*Disclaimers: Optima SX with Limited Package shown with optional features. Not all optional features available on all trims. Some features may vary.

INNOVATION STARTS HERE.
New to Kia for 2019 is UVO link, which makes life easier by offering smarter infotainment through an enhanced telematics suite and smartphone app. UVO link seamlessly connects your compatible smartphone to your Optima, giving you access to Remote Lock/Unlock, Remote Climate Control, 24-hour roadside assistance, and much more. Learn more at MyUVO.com Opens a New Window.

WE'RE HERE TO HELP.
The Optima offers a suite of Kia Drive Wise technologies designed not only to alert you of potential accidents, but also to help avoid some altogether. Now standard for 2019, Forward Collision Avoidance Assistance-Car (FCA-Car) and Lane Keeping Assist-Line (LKA-Line) help you get around more confidently and make the Optima a great choice for a teen's first car.

*Disclaimers: Optima SX shown with optional features. Not all optional features available on all trims. Some features may vary.
Forward Collision Avoidance Assistance-Car (FCA-Car) is not a substitute for safe driving and may not detect all objects in front of the vehicle. Always drive safely and use caution.Lane Keeping Assist-Line (LKA-L) is not a substitute for safe driving and may not detect every object around the vehicle. Always drive safely and use caution.

ASSISTANCE COMES STANDARD.
Get extra help with your blind spots with an advanced radar-based detection system that sends out visual or auditory signals to help warn you of objects the system detects that are not in your field of view.

STAY WELL-CONNECTED.
It's never been easier or more important to stay connected. Optima makes it easy with technology for the way you live. From standard features like Apple CarPlay™ and Android Auto™ support, to an available Harman/Kardon® Premium Sound System, the future is now and you're ready.

*Disclaimers: Optima EX with Premium Package and other optional features shown. Not all optional features available on all trims. Some features may vary. Harman/Kardon® QuantumLogic™ Premium Surround Sound with Clari-Fi™, 630 Watts and 10 Speakers included in the EX Premium Package. Standard on SX. Apple CarPlay™ is a registered trademark of Apple Inc. Android Auto™ is a registered of Google Inc. Harman/Kardon®, QuantumLogic™ and Clari-Fi™ are registered trademarks of Harman International Industries, Incorporated. Apps use your smartphone cellular data service. Normal cellular service rates will apply. Warning: Driving while distracted can result in a loss of vehicle control that may lead to an accident, severe personal injury, and death. The driver's primary responsibility is in the safe and legal operation of a vehicle, and use of any handheld devices, other equipment, or vehicle systems which take the driver's eyes, attention and focus away from the safe operation of a vehicle or which are not permissible by law should never be used during operation of the vehicle.

Exhilarating, inside and out.
A thrilling Optima driving experience begins before you start the engine. The moment you slide behind the wheel, you discover a quieter, more spacious cabin loaded with the latest available amenities. With a new two-tone black and red leather interior for 2019, the Optima SX is a perfect environment for pure driving pleasure.

*Disclaimers: Optima SX shown with optional features. Not all optional features available on all trims. Some features may vary.Simulated screen is shown. Two-tone black and red leather seat trim available on the SX.

Driver's command center.
The Optima cockpit is designed with purpose. Its available flat bottom leather steering wheel with molded grips offers perfect hand placement, while the shift paddles are precisely where you need them to be. A driver-side console features a clean, horizontal design that streamlines ergonomics and helps create a greater sense of space.

*Disclaimers: Optima SX shown with optional features. Not all optional features available on all trims. Some features may vary.Simulated screen shown. Sport steering wheel with paddle shifters standard on SX.

Turns fuel into adrenaline.
No matter which trim you choose, you'll be pleasantly surprised by the balance of power and fuel efficiency
built into Optima's turbo engines.

*Disclaimers: Optima SX shown with optional features. Not all optional features available on all trims. Some features may vary.
MPG: Based on EPA estimates. Actual mileage will vary with options, driving conditions, driving habits and your vehicle's condition.Driving while distracted is dangerous and should be avoided. Remain attentive to driving and be cautious when using steering-wheel-mounted controls while driving.

Protection and peace of mind.
The Optima uses Advanced High Strength Steel (AHSS) and a ring-shaped section, defining the boot opening behind the rear seats below the shelf, to substantially increase body rigidity. And hot-stamping of components in 16 core stress areas helps boosts the body structure for better driving dynamics and a quieter ride.

*Disclaimers: For maximum protection, always wear your seat belt. No system, no matter how advanced, can compensate for all driver error and/or driving conditions.
Always drive safely.